Anime & Manga in Japan: A Traveler's Guide
Japan's pop culture, especially anime and manga, has captivated fans around the world for decades.
For many travelers, visiting Japan offers the ultimate opportunity to immerse oneself in the culture that gave birth to favorite shows and comics. Anime and manga are some of the biggest reasons (aside from the deep history and the fabulous food) why many people travel to Japan.
For both the casual anime/manga fan and die-hard otaku alike, this guide will help you experience anime and manga when traveling in Japan.
Understanding Anime and Manga in Japanese Culture
Anime (Japanese animation) and manga (comics and graphic novels) are deeply ingrained in Japanese society.
Unlike in many other countries, these art forms aren’t seen as something just for kids. In Japan, there’s a manga or anime for every demographic, from school children to middle-aged adults. They cover countless genres: action, romance, horror, science fiction, fantasy, slice of life, and more. Many manga and anime often dive deep into social issues, history and values.
Some will even go so far to say that to know mange & anime is to know Japan.
Anime and manga are cultural touchstones, and some series have left an indelible mark on Japanese society. From classics like "Dragon Ball" and "Naruto" to contemporary hits like "Attack on Titan" and "Demon Slayer," you’ll find traces of anime and manga influence when traveling across Japan.
Want to visit iconic locations featured in your favorite series? How about shopping for exclusive merch? Or maybe get rare access or attend a special event? Japan offers endless ways to engage with the anime and manga culture.
Tokyo: The Heart of Japan’s Anime & Manga Culture
Tokyo is the ultimate destination for anime and manga enthusiasts. It’s a great spot for honeymooners in Tokyo who want an otaku or anime/manga theme; as well as for solo travelers and families who have a keen interest.
Here are the must-see spots in Tokyo for otaku and casual fans.
Akihabara (aka Akiba) - Anime & Manga Central
Known as the epicenter of otaku (fan) culture, Akihabara is the place to go in Tokyo for anime, manga, video games and collectibles. The streets and alleyways are filled with themed stores, arcades and cafés. It’s the OG of anime & manga in Tokyo and in Japan generally.
Mandarake: The famous Mandarake in Akihabara Tokyo is a multi-story shop with a vast selection of manga, anime goods and collectibles
Animate: One of Japan’s largest anime and manga stores, featuring an impressive selection of character goods and events
Gachapon Stores: These stores are filled with capsule toy machines, where you can collect limited-edition character figurines (some of which have developed a collectors' market, and can even be resold for higher prices in certain Akihabara shops)
Maid Cafés: You’re going to hear or read about those anime-adjacent establishments elsewhere; Japan Travel Pros doesn’t endorse or encourage them
Now having said that, some anime & manga enthusiasts who live in Japan or have been traveling here for years will tell you that Akiba (as Akihabara is affectionately known) isn’t what it used to be. Fair enough. But you’re coming to Tokyo now, not back in time (though please let us know if you find a machine to do that, and we’ll add it to the Japan Travel Pros repertoire). So take advantage and make the best of it — have a great time in Akiba!
Nakano Broadway: Fun Times Just West of Shinjuku
Just a short train ride from Shinjuku, Nakano Broadway is another otaku area of Tokyo, specializing in rare and vintage anime goods. You’ll find niche items you won’t see anywhere else.
Mandarake: The Nakano branch specializes in second-hand manga, figurines, and rare collectibles
Taco Che: A hidden gem for fans of underground and independent manga
Toy Stores: Many small stores in Nakano Broadway sell vintage toys, models, and anime memorabilia
This is the type of hidden gem of a Tokyo local neighborhood (along with nearby Koenji & Kichijoji) that we recommend clients visit early & often on your Japan travels.
Ghibli Museum, Mitaka
Dedicated to the works of Studio Ghibli and director Hayao Miyazaki, the Ghibli Museum in Mitaka Tokyo offers fans an inside look into the creation of some of Japan’s most beloved animated films.
Exclusive Short Film: See a special short film that can only be seen at the museum
Exhibits: Learn about the animation process through original sketches, cels and models.
Tickets: Be sure to buy tickets in advance, as the museum is incredibly popular and sells out fast
The Ghibli Museum is also known for its whimsical, interactive design, with areas like a giant plush Catbus for kids to play on. It is worth mentioning that photography is prohibited inside the museum; this is an important rule for visitors.
Beyond Tokyo: Must-Visit Anime & Manga Locations Across Japan
While Tokyo is the epicenter of anime and manga culture, there are plenty of experiences waiting for fans across Japan:
Kyoto International Manga Museum
Kyoto’s International Manga Museum houses over 300,000 manga and offers visitors the opportunity to read from its extensive collection.
Wall of Manga: Take your pick from thousands of manga titles to read during your visit
Workshops: Participate in hands-on workshops to learn about the art of manga creation
Many visitors go to this manga museum specifically to sit and read from its collection in a relaxed environment. It’s a unique chance to experience manga in an open, library-like setting, which is quite different from manga cafés.
Plus, hey, you’re in Kyoto!!! It’s one of the most popular destinations in the world, so soak it all in!
Tottori: The Land of Detective Conan
Tottori Prefecture is the hometown of Gosho Aoyama, the creator of Detective Conan (Case Closed). The Gosho Aoyama Manga Factory is a museum dedicated to the famous detective, complete with interactive exhibits and character statues scattered throughout the town.
Conan Street: Explore the town’s Detective Conan-themed street art and attractions
Conan Bridge: Snap a photo with statues of Conan and other characters from the series
Fujiko F. Fujio Museum (Doraemon Museum), Kawasaki
Dedicated to the creator of the much-loved Doraemon series, this museum offers a glimpse into the world of Fujiko F. Fujio’s characters.
Original Artwork: View sketches and original art from the Doraemon series
Interactive Exhibits: Learn about Fujio’s creative process and see behind-the-scenes glimpses of how his iconic works came to life
Visitors to the Fujiko F. Fujio Museum should purchase tickets in advance from Lawson convenience stores in Japan, as they are not sold on-site. This detail is often a stumbling block for travelers.
Gundam Factory Yokohama
The life-sized, moving Gundam statue at Yokohama's Gundam Factory is a jaw-dropping experience, whether or not you’re a fan of the series.
Gundam Dock: See the 18-meter Gundam come to life with movement, lights, and sounds
Gundam Base Yokohama: Explore the exclusive merchandise and special exhibits at the factory
Ghibli Park: A Magical Experience in Aichi Prefecture
Nestled in Aichi Prefecture’s Expo 2005 Commemorative Park (also known as Moricoro Park), Ghibli Park offers an enchanting journey into the world of Studio Ghibli. Opened in 2022, this park is a dream come true for fans of beloved films such as My Neighbor Totoro, Spirited Away, Princess Mononoke, and many more. Unlike a typical theme park filled with rides and attractions, Ghibli Park is more of an immersive experience where visitors can explore detailed recreations of iconic scenes and settings from Studio Ghibli films.
What to Expect at Ghibli Park
Ghibli Park is divided into multiple themed areas, each offering a unique glimpse into the world of Hayao Miyazaki’s creations:
Ghibli’s Grand Warehouse: This is the heart of the park, where you'll find interactive exhibits, themed displays, and life-sized models of famous characters. The warehouse is a treasure trove for fans, housing items from films like Spirited Away and Howl's Moving Castle.
Dondoko Forest: Explore a beautiful recreation of the forest from My Neighbor Totoro, complete with the iconic Totoro character. The rural house from the movie (Satsuki and Mei’s House) has been faithfully recreated, offering visitors a real-life look into the world of the film.
Hill of Youth: This area features elements from Whisper of the Heart and The Cat Returns, with stunning architecture inspired by the Ghibli aesthetic. The buildings here are charming recreations of beloved settings from these films.
Valley of Witches: Slated to open in 2024, this area will bring to life the world of Kiki's Delivery Service and Howl's Moving Castle, featuring magical landscapes and character experiences.
Mononoke Village: Become immersed in the world of Princess Mononoke, featuring elements from the forested realms of the film and the mysterious creatures that inhabit them.
Tips for Visiting Ghibli Park
Tickets: Tickets for Ghibli Park are sold in advance and can be hard to secure, especially for peak travel seasons. It's recommended to book tickets well ahead of time through the official website or designated travel agencies.
Getting There: Ghibli Park is located in the suburbs of Nagoya, within Expo 2005 Commemorative Park. The park is about a one-hour train ride from central Nagoya. Take the subway to Fujigaoka Station and transfer to the Linimo line, which will take you directly to the park.
What to Bring: Be prepared for a lot of walking. Ghibli Park is a sprawling experience, and comfortable shoes are a must. Also, bring your camera—there are plenty of beautiful, Instagram-worthy moments throughout the park.
Different from the Ghibli Museum: Ghibli Park is more about environmental immersion rather than traditional rides and entertainment. It emphasizes feeling like you're "walking into" the films.
Exploring Nagoya: A Gateway to Culture and History
While many visitors head to Nagoya simply to visit Ghibli Park, the city itself is worth exploring. As Japan’s fourth-largest city and the capital of Aichi Prefecture, Nagoya offers a rich blend of modernity and tradition, making it a great destination for travelers interested in history, technology, and delicious regional food.
We’ve got a whole article about underrated Nagoya, so be sure to check that out as well.
Festivals and Events for Anime and Manga Fans
If you time your visit right, you can attend some of Japan’s biggest anime and manga events:
Comiket (Comic Market): The world’s largest fan convention, held twice a year in Tokyo, where fans sell self-published manga (dōjinshi) and other works. Dōjinshi are often fan-created works that may include parodies or side stories of existing series. Many professional mangaka (manga artists) started by creating dōjinshi, which adds a layer of significance to this event.
AnimeJapan: One of Japan’s largest anime conventions, featuring sneak peeks at upcoming anime releases, industry panels, and merchandise.
World Cosplay Summit: Held annually in Nagoya, this international event brings together the world’s top cosplayers for competitions and parades.
Niigata Manga Animation Festival: Celebrate manga and anime in Niigata City with exhibitions, workshops, and special guests from the industry.
Real-Life Anime Pilgrimages
Many anime series are set in real-world locations, and fans often make “anime pilgrimages” to visit these places. Here are some notable anime-inspired destinations:
Suga Shrine in Tokyo: Famous for the iconic staircase scene from Your Name (Kimi no Na wa)
Hida City in Gifu features real-life locations that inspired many scenes from the movie Your Name; fans often visit both Tokyo and Gifu to complete their "pilgrimage"
Toyosato Elementary School in Shiga: The real-life location of the school from K-On!
Yamanashi Prefecture: The scenic setting for the hit anime Laid-Back Camp (Yuru Camp)
Washinomiya Shrine in Saitama, known for its connection to Lucky Star
Oarai in Ibaraki Prefecture, associated with Girls und Panzer
Nishinomiya Shrine is also a well-known pilgrimage site for The Melancholy of Haruhi Suzumiya fans
Themed Cafés, Shops, and More
For a truly immersive experience, visit one of Japan’s many anime and manga-themed cafés and stores:
Pokémon Café (Tokyo): Dine with Pikachu and friends at this adorable Pokémon-themed café; Reservations are usually required far in advance and can be made online, and walk-ins are rarely accommodated
Gundam Café: A must for any Gundam fan, this café offers Gundam-themed food, drinks, and exclusive merchandise
Sailor Moon Café (Tokyo): Step into the magical world of Sailor Moon with themed dishes and décor
If you’re traveling on the go, don’t miss these unique themed experiences:
Hello Kitty Shinkansen: Ride this pink, Hello Kitty-themed bullet train between Osaka and Fukuoka
Anpanman Trains: Anpanman-themed trains in Shikoku, perfect for families traveling with young kids
Pokémon Trains: JR East runs trains with Pokemon themes and décor on certain routes in the Tohoku region; check the schedule and be sure to book early (the tickets usually go on sale 30 days ahead of time and sell out quickly)
Pokémon Jets: Keep an eye out for Pokémon-themed planes operated by All Nippon Airways (ANA; as well as Pikachu-themed aircraft flying for domestic carrier Skymark
Otaku Shopping Beyond Tokyo
If you’re planning to shop for anime goods outside of Tokyo, these are some of the best spots across Japan:
Den Den Town (Osaka): Often called the "Akihabara of Osaka," this area is packed with anime and manga shops, retro game stores, and themed cafés
Ikebukuro: Known as a shopping haven for female anime fans, Ikebukuro’s Otome Road features shops catering to fans of shōjo (girls') manga and anime
The Influence of Anime and Manga on Japanese Tourism
The popularity of anime and manga has had a significant impact on tourism in Japan.
The phenomenon of "anime pilgrimage," where fans visit real-life locations featured in anime, has revitalized many rural areas. Some towns have embraced their connection to popular series, using it to attract visitors and boost the local economy.
Tips for Anime and Manga Fans Traveling in Japan
Learn basic Japanese phrases related to anime and manga. This can be helpful when shopping or asking for directions to specific locations.
Be respectful when taking photos, especially in shops. Always ask for permission before photographing people or store interiors.
Check event schedules in advance. Many popular events require pre-booking or have limited ticket availability.
Explore beyond the obvious. While famous spots like Akihabara are worth visiting, don't overlook smaller, local shops and events that might offer unique finds and experiences.
Be mindful of your luggage space. It's easy to get carried away when shopping for merchandise. Look into shipping items home if you're buying a lot.
Respect copyright laws. Be cautious about buying or selling unofficial merchandise, especially when crossing international borders; buying counterfeit goods (e.g., unlicensed figurines) can be a bigger issue in some tourist-heavy areas. Japan takes copyright laws seriously, and travelers should be cautious of knock-off items.
Try reading manga in Japanese, even if you're a beginner. Many manga have furigana (reading aids) above the kanji, making them accessible to language learners.
Don't limit yourself to just anime and manga. Explore how these art forms connect to other aspects of Japanese culture, from traditional arts to modern technology.
Experiencing anime and manga culture in Japan can be an exciting and rewarding part of your trip.
For casual fans or a die-hard otaku, Japan offers countless ways to engage with these beloved art forms.
Frequently Asked Questions About Anime & Manga in Japan
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Yes! Japan offers a variety of anime-themed accommodations, including Pokémon rooms at the Mitsui Garden Hotel in Tokyo and the One Piece suite at Tokyo Dome Hotel. There are also capsule hotels with anime-inspired designs.
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You’ll find anime and manga merchandise in abundance in areas like Akihabara, Nakano Broadway, and Ikebukuro. Larger stores like Animate and Mandarake have extensive selections, but you can also find rare and vintage items in smaller specialty shops. If you're here for a bit, you can also try your hand at Mercari, Rakuten & similar sites; you'll need an address in Japan, but ask your hotel, ryokan or airbnb about that.
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The biggest anime event, Comiket, takes place twice a year—in August and December. AnimeJapan happens every March, and World Cosplay Summit occurs in the summer. Be sure to check the event schedules before planning your trip.
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While a basic understanding of Japanese is helpful, many stores and attractions in tourist areas have English signage or offer assistance for international visitors. Popular spots like the Ghibli Museum and Pokémon Center often cater to non-Japanese speakers. Translation apps go a long ways too, these days.